Loaded with garlic & herbs that hit the beef just right, this rub is damn delicious and addictive. Our American-made rubs are revitalized, with new flavors and customer formulas. Crafted by BBQ Pitmasters and Culinary Chefs. New packaging provides BBQ-sized servings with style and functionality. New stackable tins hold up to 54% more than previous containers. Dual purpose lid with shake and pour options for increased convenience.